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Paid Ads Without a List Is Just Burning Money. Here's What Works.

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About this episode

In this insightful podcast, we discuss how email marketing can be a significant revenue engine for businesses. We explore various marketing strategies that small business owners can implement to improve their outreach. From effective email automation to general marketing tips, this conversation offers valuable business tips for sustainable growth.

🎙 Connect with Javier Lozano Jr.: LinkedIn: https://www.linkedin.com/in/javierlozanojr/ Website: https://boldermediasolutions.com/

🎙 Connect with Piyush: LinkedIn: https://www.linkedin.com/in/piyushthacker/ Website: https://thinkonic.com/

⏱ Chapters:

Chapters

  1. 00:00From martial arts to entrepreneurship
  2. 17:35Surviving year one of business
  3. 27:40Scaling and shifting focus
  4. 36:02Marketing vs. sales — the real difference
  5. 42:13Email as a revenue engine
  6. 48:05Building your email list
  7. 50:34Finding your niche
  8. 52:06The role of paid media
  9. 56:34SEO and content strategy
  10. 01:02:30Building social proof
  11. 01:07:59Top tips for SMB owners
  12. 01:10:52Common mistakes to avoid
  13. 01:14:30Defining clarity
  14. 01:15:26Advice to my younger self