Sherz Herbal: From Handmade Soaps to 100+ Herbal Varieties | Shere Banu’s Story
About this episode
In this episode of Chaos to Clarity, I sit with Shere Banu Nimachwala, founder of Sherz Herbal from Nagpur.
She started in 2019—side-by-side with her MakeMyTrip job—making handmade soaps at home, experimenting with scrubs, oils, shampoos, and slowly building customer trust through feedback and improvements.
We talk about: - How friends & colleagues became the first customers - What “herbal” really means in real life (shelf life, ingredients, trade-offs) - Why Reels + videos matter for small business marketing today - The packaging truth: don’t fall for fancy bottles—check quantity (ml) and quality - Her biggest learnings: consistency, discipline, and starting sooner
If you enjoy these real founder journeys, subscribe and share your biggest takeaway in the comments.
Chapters
Chapters
- 00:00Intro – Shere Banu & the Story of Shares Herbal
- 00:46From Handmade Soaps to Starting Shares Herbal
- 02:26Early Experiments & Learning the Craft
- 03:51Standing Out in a Crowded Herbal Market
- 05:50First-Year Challenges & COVID Impact
- 07:48Akmar Marketing
- 11:30Safety, Quality & Herbal Product Reality
- 14:22What “Herbal” Really Means (No Marketing Gimmicks)
- 18:40Marketing, Trust & Early Customer Growth
- 19:20Why Reels & Personal Branding Matter Today
- 21:20Education, Family Support & Confidence
- 24:31Product Innovation, Feedback & Improvement
- 29:43Packaging, Quantity vs Fancy Branding
- 34:00Lessons on Consistency, Patience & Discipline
- 36:50Advice to Entrepreneurs & Meaning of Clarity